History and Influences

The November 1, 2011 Referendum 2X that created the CAB (click here to read about it) was the culmination of a number of community activities.  Among those, are:

(1)  Community Economic Development (CED) Assessment

In October, 2010, an 8-person team representing the Colorado Office of Economic Development and International Trade (OEDIT), the Colorado Department of Local Affairs (DOLA) and the USDA/Rural Development,spent 2 days touring the City of Sterling and Logan County; holding public meetings to receive input about the community’s strengths, weaknesses, opportunities and threats; and preparing recommendations for the City of Sterling regarding 2 issues identified by community leaders in advance of the assessment.  The two issues were:  (1) Downtown Retail Development, and (2) Tourism Development.

The process yielded a 13-page final report, including a total of 33 recommendations.  Click here to view the Final Report.  A local Community Assessment Team was formed to prioritize these 33 recommendations and to ensure that each of the priorities was being pursued by a community stakeholder.

(2)  CSU/DOLA Concept Vision

In 2010, as part of the CSU/DOLA  Rural Technical Assistance Program, a group of landscape and interior design interns, led by Project Coordinator Mike Tupa, studied Sterling and prepared a concept vision for the city which focused on 3 primary objectives:  (1)  entryway improvements, (2) traffic flow improvements, (3) and downtown redevelopment.  The team made a presentation to the Sterling City Council on December 14, 2010 and followed that with a written report in March 2011.

The report emphasized the role of beatuification in the economic development efforts of Sterling and led to the creation of a local team of community leaders who made it a priority to implement various elements of the CSU/DOLA Concept Plan.  Many of the member sof the initial CAB served as members of this team.

Click on the links below to view PDF files of each portion of the CSU/DOLA concept plan presented to Sterling in March 2011: